The 'Deep Connection' Premium Box Hood

Wear Your Roots. Honour the Journey.

Exclusive to root1699, the Whakapapa 'Deep Connection' Box Hood is more than just premium streetwear—it is a wearable representation of heritage, belonging, and identity.

Designed with purpose, the front features a beautifully detailed dark green Māori koru spiral, symbolising new life, growth, and enduring peace. Below it, "Whakapapa" is written in a striking, stylised script, honouring the generations that came before and the legacy being built today.

The back of the hoodie carries a powerful, grounding message. Below the earthy red brush-strokes of "DEEP CONNECTION," you'll find our core philosophy printed in crisp, clear typography:

"THE LAND, THE PEOPLE, AND THE SPIRIT ARE ONE—WOVEN TOGETHER THROUGH AN ENDURING BOND OF ORIGIN, PURPOSE, AND GUARDIANSHIP."

Built on a premium 350 GSM mid-heavyweight blank, this hoodie is crafted from an anti-pill fleece made of 80% cotton and 20% recycled polyester. The 100% cotton facing ensures a smooth, flawless canvas for the intricate front and back graphics. With its relaxed drop-shoulder fit, inset sleeves, kangaroo pocket, and a clean, drawcord-free design, it offers ultimate comfort and effortless modern style.

Key Features:

• Premium Weight: Thick, durable fabric designed for warmth and longevity.

• Relaxed Fit: Drop-shoulder design for a modern, comfortable, oversized streetwear look.

• Kangaroo Pocket: Spacious front pocket for utility and warmth.

• Ribbed Cuffs & Hem: For structure and heat retention.

Care Instructions:

To keep the print and fabric looking flawless:

• Machine wash cold, inside-out, on a gentle cycle.

• Hang dry in the shade (do not tumble dry).

• Do not iron directly over the printed designs.

Fit & Sizing Details:

• The Silhouette: This hoodie features a modern, relaxed, and slightly boxy fit.

• The Shoulders: It is designed with a drop-shoulder cut, meaning the shoulder seam sits slightly lower on the arm to enhance the relaxed streetwear aesthetic.

• Fabric Stability: The heavy 350 GSM material is pre-shrunk during manufacturing to minimise any further shrinkage after washing, keeping the fit true over time.

• How to Measure: The "Half Chest" width is measured straight across the front of the garment, from armpit seam to armpit seam, while it is laying perfectly flat. The length is measured from the highest point of the shoulder down to the bottom hem.